Always be honest
Always being honest towards the government, customers, stakeholders, employees, partners, sub-sectors and supporting industries in all activities,
Taking care of the environment
Preserving nature in all activities,
Take care of employees
Maintaining the social balance within the company in all activities,
Giving priority to the customer
Guiding customers without seeming forceful and prioritizing customer requests,
Quality in all conditions
Focusing on quality at all times, and trying to offer customers the better even when they are satisfied with what is available,
Taking care of stakeholders
Earning the profit that is deserved by the shareholders in light of these principles,
Autonomy in management – Centrality in control
Implementing an autonomous management and central supervision approach; Embracing autonomy at the individual level; Adopting a bottom-up instead of top-down decision-making process with only approvals given by the management,
Motivating employees
Motivating the entire staff with profitability through specific unilateral or bilateral formulas,
Developing employees
Giving the entire staff annual training at specific intervals according to their needs and fields and ensuring that they adopt modern technology,
Liberate employees
Making sure that all employees embrace the business as if it were their own, and that they work solely for the corporation's benefit at their own will,
Sharing profits, losses, successes and failures
Prioritizing team work and sharing profits, losses, success and failures as a corporate organization that acts according to established systems and procedures in its operations.